Bonini’s postcard is a flawed A+ The main message could not be any more clear.
“Please Vote Colin Bonini – State Treasurer”
No party id. No platform. No Promises. Just vote for me, with a design that underscores the simplicity of the message.
If it stopped there it would be a home run. The problem with the mailer is that the call to action, on the back, is telling me to come to one of three announcement events….each of which took place yesterday.