This is why the Bain issue is so horrible: the biographical contrast.
“President Obama – who, like Mitt Romney, earned a degree from Harvard and all the opportunities that affords – began his career helping jobless workers in the shadow of a closed-down steel mill. Mitt Romney, on the other hand, made millions closing down steel mills.”
But what makes it so dangerous to Romney, it seems to me, is that the Bain Brahmin didn’t just fire thousands of working class people in restructuring and in closing companies. He made a fucking unimaginable fortune doing it. That’s the issue. Other Republicans can speak about the need for free markets in a sluggish economy. But with Romney, we have a singular example of someone who made a quarter of a billion dollars by firing the white middle and working class in droves in ways that do not seem designed to promote growth or efficiency, but merely to enrich Bain. […]
Many, many people in, say, South Carolina, have lost jobs. That’s rough enough. But if Romney comes across as the man who made a fortune off this kind of Wall Street maneuvering, he becomes a symbol and a focus for all the roiling populist discontent out there. When he is responsible for someone losing her house, the contrast with his multiple mansions and private beach gets a little de trop. One ad with one victim could be poison.
Of all the jobs he liquidated, moreover, many are in the American heartland. And his response to the people in this documentary – white working class heartland Americans, the GOP base – is that they are merely envious of his achievements. They don’t come off that way in the ad. They come off as bewildered, betrayed and sure that Romney’s goal in all this was merely, solely to make money for himself – the kind of money that most Americans cannot even compute.
I simply cannot imagine a worse narrative for a candidate in this climate; or a politician whose skills are singularly incapable of responding to the story in any persuasive way. This ad is powerful. Romney has already seen a drop in South Carolina. I suspect he’ll drop some more. And I suspect once the potency of this line of attack is absorbed by the GOP establishment, there will be some full, if concealed, panic.
And Mitt Romney was supposed to be the most competitive and most electable candidate. Once we are through with him, Mitt Romney will be toxic and unelectable. The conservatives might as well nominate Santorum so they can get that thing out of their systems where they always blame their landslide losses on the fact that their candidate wasn’t radically conservative enough. When Santorum loses in a 400 vote electoral landslide, I don’t see how they can see Santorum was too liberal. If Romney is the nominee and he goes on to lose, the conservatives will still be freaking out in 2016 and they will pass up Christie, Huntsman, Jindal and Bush as too liberal and go for some whackjob.
Which is good for us I guess.