The Bud Light-ization of the MAGA Mind
The Bud Light boycott by MAGA nit wits basically worked. People who drink shitty beer moved on to some other shitty beer because Bud Light gave a trans person a case one time.
That success means everything MAGA decides is doesn’t like is going to be “the next Bud Light”. In Florida, for example, Farmers Insurance has announced that it is pulling out of the market because it can’t afford to underwrite the policies for a bunch of dolts who don’t think very hot oceans are a thing, and do think hurricanes can be moved by prayer.
Anyway, it wasn’t the shitty business forecast for insurance companies. No. Farmers Insurance is too “woke” and is now the next Bud Light.
The state’s chief financial officer, Jimmy Patronis, went further, accusing the company of leaving Florida because its business was too focused on “sustainable insurance” and aligning investments with its social values, like avoiding investing in polluters or companies that sexually or racially discriminate against employees, a process known as environmental, social and governance investing that has become a recent political target for Republicans.
“The more we learn about Farmers Insurance the more it’s clear its leadership doesn’t know what they’re doing. While they’re bad at helping people, they’re good at virtue signaling,” Patronis wrote in a statement Tuesday. “It’s clear that while Farmers was making plans to exit a significant number of policies out of Florida, they were playing politics, and weren’t focused on running a successful company. “I sincerely believe that with today’s actions, Farmers Insurance is well on its way to becoming the Bud Light of insurance,” he wrote, a nod to the recent controversy when Bud Light hired a trans woman to run a single TikTok ad for the beverage, triggering a conservative backlash and boycott against the company over its support of the LGBTQ community.
Read more at: https://www.miamiherald.com/news/politics-government/state-politics/article277242188.html#storylink=cpy
That’s nice, truth is the insurance companies either have already left or are eying the exit, and I don’t blame them (For once). The last hurricane was yet again billed as “the storm of the century”, judging by storms of the century they seem to pop up every five years. Their betting the last storm is going to be the new normal, and I don’t blame them.
Saw a graphic/political cartoon the other day that pointed out that Bud Light, owned by Anheuser Busch Inbev, was now the No. 2 beer in sales, supplanted at No. 1 by Corona, owned by — Anheuser Busch Inbev.
Really showed them “woke” international conglomerates, didn’t they?
The whole Bud Light trans marketing scheme was an ABInbev strategy to bring up sales in their lagging brands. This is why the conscientious beer consumer has shifted from Sam Adams to Dogfish Head.
‘…has shifted from Sam Adams to Dogfish Head.”
This is irony, right?
Ten Points Jason!
It’s still a gut punch. Bud light was a flagship brand, now all of a sudden they have tens of thousands of kegs and cases of beer that aren’t selling. It’s costing them major dollars to re-tool and pivot to different brands. They may still have the biggest piece of the market, but that doesn’t mean they are the most profitable
They also own the new No. 1, along with more brands than you probably realize.
Light beer is very profitable because it’s basically regular beer with water added.
And it’s still the No. 2 brand. They’ll still sell all those cases and kegs, only they’ll taste even shittier than usual because they’re stale.
It’s not hard to buy those kegs at a discount, rebrand them as “Patriot Brew”, get a few tap handles made, and mark it up 20%.
At least one business is already doing this, and the idiots don’t wonder how he came up with his own beer so quickly.
CORRECTION: The political cartoon to which I referred is by Michael de Adder in the Washington Post: the new No. 1 beer is Modelo (owned by AB Inbev) not Corona. My sincere apologies.
Re florida: I was just speaking to a retiree who just moved back to DE from Florida. He wanted to spend his retirement fishing but told be matter of factly that there are no more fish in the Gulf.
It’s always encouraging when someone acts on principle.
Lol