The Choice
Another great ad from the President.
John Heilemann on Morning Joe called it a “seminal ad.”
“I think it’s going to be an ad that you’re going to look back on as having been an important ad in the course of the whole election.”
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It is a great follow up to “Firms” and will make Romney’s next few ads seem unhinged and hysterical by comparison.
All the time Obama has taken building the “adult in the room” brand should now pay some dividends.
BTW – I saw “Firms” in decent rotation when I was in Rehoboth. Even though MD and Del are not “battle ground” states, I think team Obama was slyly going after the DC bubble crowd that summers in Delaware.
I see all the ads since Northern Delaware is technically in the Philly media market, and thus since Pennsylvania is nominally a battleground state, both campaigns air ads there.
The reason you saw the ad in Rehoboth is because a lot of the TV stations downstate are based out of DC, and since DC serves Northern Virginia, and since Virginia is a battleground state, you get to see all the ads too.