Delaware Political Weekly: March 11-17, 2016.
The more I think about it, the more I'm impressed with the kickoff to Matt Meyer's campaign for County Executive. It's as if the campaign emerged fully-formed out of nowhere. I'm sure a lot of people worked on preparing this, but I hadn't heard even a hint about his candidacy until yesterday. Perhaps, as an attorney, he didn't want to give Gordon the chance to threaten his employer until he was already in. The ad is brilliant, effectively lays out his message. My favorite bit: "Your search found 1 result". And his bio is compelling. Especially the stuff about Ecosandals:
Matt chose to move to Nairobi, Kenya, where he taught himself Swahili and started Ecosandals, a footwear business he created that has sold environmentally-friendly footwear to customers on 17 countries in 5 continents for over two decades. Numerous groups and organizations have recognized Ecosandals’ work in creating innovative job opportunities in neighborhoods facing extreme poverty. Those groups include CNN, the United Nations, the World Bank, BBC, Al Jazeera and Current TV, which on national TV called Matt an all-around super human. Ecosandals continues to create employment opportunities in neighborhoods of Nairobi, Kenya where residents are desperate for meaningful work.Think about it: Tom Gordon or Matt Meyer...gotta ask my wife if we can send Matt a few bucks. Besides, Friends grad and a math teacher? Hey, that's my daughter's bio! BTW, Tom Gordon filed yesterday, so the game is on.










